POKEMON GO UNKNOWN FACTS EVERY FAN MUST READ

While the tagline might be about the player catching them all in Pokemon, it increasingly feels as if it's Nintendo, Niantic and The Pokemon Company who are playing gotta catch 'em all with hundreds of millions of people worldwide. Pokemon Go has taken the world by storm, and it's still yet to even launch in dozens of territories. Suffice to say, get hundreds of millions of people doing one thing, and craziness and stupidity inevitably follow. Here's the highlights of what's been a manic few weeks for  Pokemon fans.
  1. Pokemon Go is bigger than porn - Google searches for Pokemon Go have officially surpassed the internet’s previously most successful search term. It turns out people would rather play Pokemon Go than watch a pokey man go.
  2. People are falling off cliffs to play Pokemon Go - The Darwin Awards in action, two men accidentally fell off a 90 foot cliff in Encinitas, California. Somehow they only sustained minor injuries. Remember Pokemon fans, watch your feet.

  3. Nintendo is now bigger than Sony - In the two or so weeks since Pokemon Go’s launch, Nintendo’s value is jumped over $20 billion, eclipsing Japanese rival Sony in the process. Lest we forget as well, Sony is currently dominating with one of the fastest selling consoles ever, shifting 45 million units in two and a half years.
  4. Pokemon Go is now twice as big as GTA, Minecraft, Battlefield & E3 combined - Google searches for some of the biggest game franchises and gaming events of all time absolutely pale in comparison to Pokemon Go. Somehow, Niantic’s monster hunting game is more popular than the 100 million selling Minecraft, 65 million selling GTA V, the Battlefield series, and E3 combined and doubled.
  5. Pokemon Go is expected to make Apple $3 billion - Apple has absolutely nothing to do with Pokemon Go’s creation, but its presence on AppStore means Apple stands to make an estimated $3 billion in revenue over the next 1-2 years from in-game micro-transactions. Not bad for barely any effort at all.
  6. McDonald’s has scooped exclusive Poke Stops - Pokemon Go has yet to even launch in its homeland in Japan, presumably because of the deal Nintendo is hammering out with fast food giant McDonald’s. The exact details have yet to be revealed, but expect to see exclusive Pokemon, rare items, and possibly McGyms while you’re scoffing down a Big Mac.

  7. Pokemon Go turns everyone into Columbo - As with anything this huge, there has been a slightly morbid side to proceedings. First of all we heard of a girl finding a dead body in a Wyoming river, then someone found a dead body behind a Holocaust Memorial, and earlier this week a Danish Pokemon Go player stumbled on another victim. An inadvertent side effect of Pokemon is plenty of people exploring lesser trod paths.
  8. You can pay people to train your Pokemon - I got an email only a few days after Pokemon Go came out advertising a new service whereby special trainers will take your account and train your Pokemon for you in your downtime. So you could be at work while a trainer hatches your eggs. The dream of 24-hour Pokemon Go is real. The apocalypse beckons.
  9. Pokemon Go players thing it’s alright to play in Auschwitz - If you want proof of people losing grip on reality, look no further than trainers busting out their phones and playing Pokemon Go at Auschwitz. The museum has had to stake to steps to banning the game, saying it is “disrespectful on many levels”.
  10. Don’t Pokemon and drive - A number of users have decided it’s a fantastic idea to play an augmented reality game on their phone while out and about driving. This has resulted in mass fines from the police, and embarrassing scenarios like the one below, where one player was engrossed they drove straight into a parked cop car. Smooth.

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